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Seller's Guide

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced team of real estate agents and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your team of real estate agents once you choose one so they can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a team of real estate agents is the best way to determine the right selling price for your home. A team of real estate agents with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

We will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. Our team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once we deem the offer is acceptable, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your team of real estate agents.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. We will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your team of real estate agents to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Testimonials

Diana L.

Diana L.

Brooke helped us search for our dream home for over a year, and I could not be happier. She always made sure we were comfortable with our decisions and was always available. She went above and beyond, and anything we needed and...
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Cardamone K.

Cardamone K.

Laura is a gem! Her interpersonal and negotiation skills are amazing. She truly cares about her clients and goes above and beyond. She is always available and attentive. Her communication skills with the seller's realtor made t...
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Caroline

Caroline

Laura was so professional and kind! She is easy to work with and always treats us as if we were her only clients. Each step of the process was well communicated and executed flawlessly! I would use Laura over and over again!
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Jenkins D.

Jenkins D.

I was so impressed with everything Laura did to help us sell our parents' house. She was sensitive to our needs, knowledgeable, personable, and always positive. She offered great advice for staging, was clear with her marketing...
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Kristen C.

Kristen C.

Laura's interpersonal and negotiation skills are truly amazing. She obviously cares about her clients and goes above and beyond. She's available, attentive, and her skill in handling the Seller's Realtor® made our experience se...
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Denman E.

Denman E.

Laura's helped me with several sales and purchases, and continues to be on top of her game. She understands the market, and her process is fantastic - efficient and responsive. I highly recommend her to anyone, from a first-tim...
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Ruppert T.

Ruppert T.

I don’t even think of Laura as my Realtor®. She’s like an old friend. She knows the tools of her trade like a journeyman and is a complete pro.
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Leslie W.

Leslie W.

I've just completed my third and fourth real estate transactions with Laura, and wouldn't have it any other way. She is beyond professional: She is passionate, personable, caring, and committed to giving you the very best every...
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Susan C.

Susan C.

Laura was so helpful during the difficult task of selling our childhood home after our mom passed away. She took the time to learn about the house, and has a great network of contractors, appraisers, etc, that you need for the ...
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Danielle H.

Danielle H.

My family was relocating quickly from Atlanta to NJ, and Laura came highly recommended. I called her from Atlanta, and we chatted as if we were long-lost friends. Our timeline was tricky, paired with a crazy market and a pandem...
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